TrAnSMUTE pain • evolve • ignite passion & purpose
Navigate life's uncertainties, forgive yourself and others, strengthen relationships, and grow your business with confidence
Signed in as:
filler@godaddy.com
Navigate life's uncertainties, forgive yourself and others, strengthen relationships, and grow your business with confidence
Ouida Duncan is an iPEC-trained coach, podcast host, entrepreneur, writer, and seer whose work reflects a deep commitment to transformation, creativity, and purpose. Her extensive travels across Africa, Australia, Europe, Asia, South America, the Caribbean, and North America bring a global perspective and cultural wisdom to everything she does.
As founder of Duncan Tree Ventures, Ouida blends business strategy with soulful insight, creating growth pathways that balance vision and practicality. Through her podcast, she amplifies voices and stories that inspire and empower listeners to expand their horizons.
A gifted iPEC-trained coach and seer, Ouida helps individuals in transition find clarity and alignment with their true path, while her writing explores resilience, possibility, and the unseen forces shaping our lives. From boardrooms to remote villages, her journey reflects a passion for connection and impact—standing at the intersection of business, spirituality, and global citizenship.
Qualifications:
MBA in International Business (Strategy) at the University of Bath, Somerset, U.K.
IDEAB Certified, Cornell University ILR
Certified Professional Coach, iPEC Grad
Energy Leadership Master Practitioner, iPEC Grad
Landmark Education’s Curriculum for Living Graduate
Certified Positive Intelligence Coach (CPQC)
Hoffman Institute Graduate
Minority Women Business Enterprise Certified -M/WBE (exp. 2030)
NY Women's Chamber ContractHER Graduate
Ouida Duncan specializes in helping individuals and businesses transform themselves as they transform their operations, increase profitability, and stay ahead of the competition. A skilled professional will partner with you to identify areas for improvement, develop strategic plans, and implement solutions that deliver results—with a commitment to providing exceptional service and building long-term relationships with each client.
Take the first step towards transforming yourself and your business by scheduling a consultation today.
In Queens, NY with Curtis Jackson, aka 50 Cent, American rapper, actor, producer, and entrepreneur.in Queens. Author of one of my favorite books, Hustle Harder, Hustle Smarter.

Head of School of Management, University of Exeter, UK
As MBA Programme Director at top UK universities, I’ve directly hired Ouida Duncan at Exeter because I've seen firsthand how her executive coaching accelerates students’ personal and professional growth when I was head of the University of Bath business school. She combines process, e
Head of School of Management, University of Exeter, UK
As MBA Programme Director at top UK universities, I’ve directly hired Ouida Duncan at Exeter because I've seen firsthand how her executive coaching accelerates students’ personal and professional growth when I was head of the University of Bath business school. She combines process, empathy, and emotional intelligence with lived experience, making her a highly effective and impactful coach.
~Donald Lancaster, PhD, Head of School of Management, University of Exeter, UK

MBA, University of Exeter Business School
Ouida is an asset to any individual or organization fortunate enough to work with her. Her coaching does more than instruct—it transforms.
I wholeheartedly recommend Ouida to anyone seeking to invest in their journey towards personal excellence and profound professional success.
~Andrea Danae Villanueva, Founder of the Love Fund
Philippines

MBA, University of Exeter Business School
Ouida Duncan’s emotional intelligence coaching has been profoundly transformative, equipping me with practical tools and deeper self-understanding that improved both my personal and professional life. Her empathy, insight, and supportive guidance make her an exceptional coach for anyone seeking las
MBA, University of Exeter Business School
Ouida Duncan’s emotional intelligence coaching has been profoundly transformative, equipping me with practical tools and deeper self-understanding that improved both my personal and professional life. Her empathy, insight, and supportive guidance make her an exceptional coach for anyone seeking lasting growth and positive change.
~Laura Olave Medina, MBA, University of Exeter, UK
Sustainability SME
Colombia, SA

University of Bath School of Management
Ouida Duncan is a vital asset to the University of Bath MBA Coaching Programme, guiding international students with empathy, emotional intelligence, and cultural awareness. Through her structured, motivational coaching, she empowers them to define success, stay accountable, and grow personally and p
University of Bath School of Management
Ouida Duncan is a vital asset to the University of Bath MBA Coaching Programme, guiding international students with empathy, emotional intelligence, and cultural awareness. Through her structured, motivational coaching, she empowers them to define success, stay accountable, and grow personally and professionally.
~Matthew Rulsing, Director of Operations, University of Bath School of Management
United Kingdom

Ouida Duncan is one of the best coaches I’ve ever worked with, blending professionalism, empathy, and spirituality to create a safe space for self-discovery and growth. Her personalized approach helped me gain clarity, uncover my strengths, and take meaningful action toward both personal and professional goals.
~Dushyant Singh Parmar, CSPO, MBA, University of Bath
Full Stack Product Manager
India

During my MBA at the University of Bath, Ouida Duncan’s coaching was invaluable—patient, supportive, and deeply insightful in helping me build the skills and mindset to achieve my goals. Her 20-year planning framework and expert guidance inspired lasting confidence, clarity, and vision for my future.
~Roger Mao, MBA, Sports Management Business Development at FC Schalke 04 Thomas Cook Sport
China

During my MBA at the University of Bath, Ouida Duncan’s coaching was transformative—blending empathy, insight, and challenge to help me align my personal values with my aspirations. Her holistic approach and genuine care created meaningful breakthroughs, making her an invaluable part of my growth and support network.
~Student Ambassador Un
During my MBA at the University of Bath, Ouida Duncan’s coaching was transformative—blending empathy, insight, and challenge to help me align my personal values with my aspirations. Her holistic approach and genuine care created meaningful breakthroughs, making her an invaluable part of my growth and support network.
~Student Ambassador University of Bath Ex-General Motors / Takeleap Technology Consultant
China

Ouida’s coaching was both transformative and joyful, helping me launch my business with clarity and resilience even through the challenges of growth. Her guidance felt divinely aligned, making her an invaluable partner on my journey.
~OB/GYN, Cancer Surgeon, MBA, ELI-MP, TEDx Speaker, Author, Coach
USA

Ouida Duncan’s coaching is unmatched—each engagement leaves me more empowered, intuitive, and effective as a leader. Her thoughtful guidance helped me transform challenges into growth, elevating both my voice and leadership impact for lasting professional success.
~Zella Vanie, MFA, Fine Art, Independent Design Consultant
USA

Working with Ouida Duncan has transformed both my leadership and my woman-owned business, bringing structure, clarity, and measurable growth through her COR.E Energy Leadership coaching. Her guidance not only streamlined workflows and client onboarding but also inspired personal vision and alignment, making her an invaluable coach for ent
Working with Ouida Duncan has transformed both my leadership and my woman-owned business, bringing structure, clarity, and measurable growth through her COR.E Energy Leadership coaching. Her guidance not only streamlined workflows and client onboarding but also inspired personal vision and alignment, making her an invaluable coach for entrepreneurs seeking lasting impact inside and out.
~Chunyee Wong Miot, Accountant and Global CPA
Expatriate Tax Consultant
USA

GREW FROM FOUR TO EIGHT LOCATIONS
Ouida Duncan has been instrumental in transforming our leadership team’s mindset and performance, equipping them with tools to overcome personal and professional challenges while aligning with our company’s vision. Her expertise, care, and insights have created measurable growth and a more collaborative, h
GREW FROM FOUR TO EIGHT LOCATIONS
Ouida Duncan has been instrumental in transforming our leadership team’s mindset and performance, equipping them with tools to overcome personal and professional challenges while aligning with our company’s vision. Her expertise, care, and insights have created measurable growth and a more collaborative, high-performing work environment.
~Michaella Blissett-Williams, CEO/Founder [salon]718, Brooklyn
USA
ASK ME HOW I WORK WITH MY CLIENTS BY USING MY CONTACT FORM
She was holistically able to help me understand that the real problems I was facing could only be solved by really knowing myself from the inside out.
...Each session brought with it challenge and support in equal measure, with time and fluidity to move through the conversation in a meaningful way - genuine interest and care in abundance.
...Ouida's tool and amazing process helped me understand more about myself, my strengths, weaknesses, and even my purpose in life. She has a unique ability to take into consideration both professional and personal facets of one's life and help them find their way, which is something that is rare to find in a coach.
Within 5 minutes of her our first session, it felt like she had understood me inside out and had known me for years. She mended my way of thinking for the better by guiding me towards finding what gives me the most emotional charge, amongst other brilliant pieces of advice.
“I sought out & hired Ouida because I knew she could help me see more clearly the next path I was struggling to find. Our work together helped me land an executive-level position within 30 days.” Ryan L, DPT
"Ouida has been phenomenal in effectively guiding me toward behaviors to start or stop in order to unlock the potential within myself-our work directly resulted in being promoted and leading a team." Zella V, MFA
“I quickly came to understand that she appreciates the challenges we all face because she has faced those very same challenges herself. Ouida has a very gentle, calm, and empathetic heart, and I look forward to continuing my sessions with her in the future”. James G, Corporate Attorney
"At every step of the way, Ouida provided the guidance, insights, and assurance that ultimately helped me realize my uncomfortable truths. I had to move out of my “own way,” to let go and let God." Lawrence E, CTO
"Ouida is an amazing talent to work with...most importantly, deliver against them. In less than 3 weeks she successfully booked my first TEDx talk (her first assignment). I was honestly blown away by witnessing how effortlessly she exceeded my expectations. In many situations, the most important criterion is effective/efficient follow-up that enables people to feel both valued and included. Ouida is the most outstanding talent I have ever had an opportunity to work with..." Rooney N, CEO, TNG | Launched Viagra as Pfizer's US Team Leader|Featured in New Discovery+ Documentary "The Little Blue Pill"
"Ouida is an even-keeled, calming force that is a valuable asset to any team. She keeps the trains running on time, every time, and makes sure the team doesn't miss a beat. Not only is she extremely professional but on a personal level, she has a wonderful perspective on life that can be quite uplifting and help keep everything in balance." Lance P, CMO
"Ouida has a stillness and a way of words that enable her to ask the right questions, at the right time. ...There was more depth; a greater, more profound, and lasting impact. I would end the session feeling exhausted but energized at the same time. .Within just minutes of our first session, Ouida and I had formed a connection; Ouida has a stillness and a way of words that enable her to ask the right questions, at the right time. It’s important to note that this isn’t always comfortable, but it is powerful." Alicia J, MBA
The “Eat More Cake” Blog concept was organically derived from a conversation Martin Palmer, Jane Palmer and I were having while also enjoying high tea (with cake) in the Cotswolds on Tuesday, Jun 5, 2023
This led to a continuing discussion around what if people were to try a variety of things, cultures, interconnectivity, perhaps they would have a more open mind based on varying experiences. At which point I said to Martin (and Jane) you just gave me the name of my next Blog/podcast/movie.
Copyright © 2025 White River Consulting aka Coached.by.Ouida
All Rights Reserved. All photos and copy belong to White River Consulting, Inc.
Powered by Ouida Duncan, MBA
We use cookies to analyze website traffic and optimize your website experience. By accepting our use of cookies, your data will be aggregated with all other user data.